When should i start wedding dress shopping? A South African Bride’s Timeline

One of the first questions newly engaged brides ask is: “When should I start wedding dress shopping?”

The short answer is, earlier than most brides expect, but not before you are ready. Below is a clear, realistic timeline designed specifically for South African brides, based on years of experience dresses Real Brides at The Wedding Collective.

How far in advance should you start wedding dress shopping?

We recommend starting your wedding dress journey 9 - 12 months before your wedding date.

This timeline allows for:

  • Choosing your wedding dress without pressure

  • Ordering your wedding dress from the designer

  • Delivery and quality checks

  • Alterations to achieve the perfect fit

Starting early gives you the widest choice of styles, fabrics and designers, without the need to compromise.

Why wedding dresses take time to make

Most luxury wedding dresses are made to order, not mass produced.

Once you have chosen your wedding dress:

  • It is made for you in your closest dress size according to your measurements

  • Fabrics are sourced and cut specifically for your dress

  • Craftmanship and detailing takes time

This process ensures quality, fit and longevity, which is why wedding dresses are not instant purchases.

What happens if your wedding is less than 6 months away?

If your wedding is sooner than 6 months, don’t panic, but be prepared to be flexible.

Your options may include:

  • Dresses available to purchase off the rack

  • Selected styles with shorter production timelines

  • Fewer customisation options

Our experienced bridal consultants will guide you toward what is realistically possible for your timeline, without false promises.

When should you book your first wedding dress fitting?

Ideally, book your first wedding dress fitting 9 - 12 months before your wedding date.

This first appointment is about:

  • Understanding silhouettes that suit your body

  • Exploring different styles and fabrics

  • Narrowing down what feels right for you

You don’t need to have everything figured out, that is what the fitting is for.

How fittings and alterations fit into your timeline

Once your wedding dress arrives:

  • You will typically have 2 - 4 fittings with the seamstress for alterations

  • Alterations fine tune the fit and length of your wedding dress

  • Final adjustments are done close to your wedding date

The alterations stage is just as important as choosing the dress itself, which is why rushing the earlier stages can cause unnecessary stress later.

Common wedding dress timeline pitfalls

Some of the most common pitfalls for wedding dress shopping we see is:

  • Waiting too long to start shopping

  • Assuming dresses are always available immediately

  • Booking fittings without researching boutiques

  • Bringing too many guests to your shopping experience.

A calm, guided approach almost always lead to better decisions.

final advice from a bridal expert

Wedding dress shopping doesn’t need to be overwhelming or rushed. Starting early allows you to enjoy the process, make confident decisions and choose a wedding dress that truly reflects you.

expert advice from the wedding collective

With bridal boutiques in Pretoria and Cape Town, The Wedding Collective has guided thousands of South African brides through their wedding dress journey.

Our approach is personal, honest and focused on helping each bride find a dress that feels considered, timeless and true to who she is.

ready to begin your dress journey?

We recommend booking your bridal fitting early to secure your preferred date and enjoy a relaxed, personalised experience.

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What to expect at your first wedding dress fitting

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Square neckline wedding dresses